Introducing TextUs for Drift: Conversational Text Messaging is Here to Help You Build Better Relationships Now

Andrew Kimmellconversational SMS campaings, Marketing, marketplace, Mobile, Partner Network, sales, Sales Acceleration, SMS

A few years ago, listening to the Seeking Wisdom podcast, I heard Drift CEO David Cancel say “your website is like your store,” and it all clicked. Our websites are like our physical brick and mortar stores, and we’re creating an experience for every customer who visits, just like we would if we were meeting in person. If we thought … Read More

How to Send Conversational SMS Campaigns Without Sounding Like a Mass Marketer

Andrew Kimmell101 Text Message Templates, Business Texting, conversational SMS campaings, Marketing, meeting booking, sales, Sales Acceleration, SMS

Business texting, like any business communication, is a dance between selling and information, between friendliness and respect, between brevity and thoroughness. In this dance, the difference between you and a mass marketer is how much attention you pay to your partner. A mass marketer isn’t concerned with a personal connection or a tailored approach. You can be different. An attentive … Read More

5 Text Messaging Templates to Kick Off a Conversation

TextUs Team101 Text Message Templates, Business Texting, Marketing, sales, Sales Acceleration, SMS, Text Messaging

Nowadays, it’s expected that businesses use text messaging. In fact, 64% of customer prefer text messaging over voice when it comes to customer service. Because texting for business has become the norm, you can use it much in the same way you would phone or email to get a conversation with a prospect going. The biggest difference? That’s right — … Read More

7 Ways to Use High-Volume Business Texting to Reach More Contacts Faster Than Ever Before

TextUs TeamBusiness Texting, High Volume, Marketing, Product Updates, Sales Acceleration, SMS, Staffing and Recruiting

Maybe you have bad associations with texting a lot of people at once. You think “mass texting” and you might picture the worst kind of business communication — anonymous, generic outreach or promotional messages that don’t meaningfully consider the audience on the other side of them.