State of SMS Engagement 2024

Check out our infographic that explores which communication channel is most effective for different industries of different sizes.

Written by

Andrew Davis

When it comes to business communication one thing is clear: engagement drives results. Small and large organizations alike require effective communication tools and the ability to engage candidates, prospects, and customers is paramount. Traditional mediums like phone and email are still at the forefront of many use cases across various industries; however, as communication preferences evolve, so too must the strategies of businesses.To provide the best ideas on how to increase engagement with customers, prospects, and candidates, we surveyed hundreds of SMS users and paired the results with our user data to understand how businesses are communicating, what is working, and how SMS strategies will evolve in 2024.