The Real ROI of SMS: How to Measure What Actually Matters | Episode 1
Explore how SMS analytics go beyond open and reply rates. On this episode of The 98% Podcast, Andrew and Acacia break down how to measure message performance, turn data into action, and connect metrics back to real business outcomes.
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Episodes
The Content Debate: Gated vs. Ungated | Episode 2
Should you gate this? It depends and that’s not a cop-out. Andrew Davis and Kiara Carniewski unpack how content really influences pipeline, when gating works, and why trust and personality matter more than forms.
The Real ROI of SMS: How to Measure What Actually Matters | Episode 1
Explore how SMS analytics go beyond open and reply rates. On this episode of The 98% Podcast, Andrew and Acacia break down how to measure message performance, turn data into action, and connect metrics back to real business outcomes.
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Create and convert pipeline at scale through industry leading SMS software