SMS Templates for Mental Health Practices

SMS gives Mental Health Practices a direct, conversational way to share timely updates and reduce back-and-forth when people need quick answers. It works well for fast confirmations, gentle reminders, and responsive check-ins that fit into busy days. This collection provides ready-to-use SMS templates that cover common lifecycle moments like new inquiries, intake or trial steps, follow-ups, and renewals, with language that stays practical across roles.
Appointment Scheduling
Mental Health Practices often handle appointment scheduling when clients are stressed or busy, so missed calls can lead to delays. SMS works well for sending brief time-options and confirmations that get quick replies. The goal is response and follow-through, with make sure messages stay clear, timely, and discreet.
Template 1:
Hi [First Name], this is [Rep Name] from [Company Name] - are you available [Date] at [Time] or would another time work better? Reply with 1 or 2, or share a time that suits you.
Template 2:
Hi [First Name], confirming your [Appointment Type] on [Appointment Date] at [Appointment Time] with [Provider Name]. Reply YES to confirm or TIME to adjust.
Session Reminders
Mental health practices often send session reminders when clients may forget details or feel hesitant to confirm. SMS is effective because it arrives in a familiar inbox, supports quick yes-no replies, and reduces phone pressure. The marketing goal is engagement and follow-through, with make sure timing, privacy, and reschedule options are clear.
Template 1:
Hi [First Name], this is [Rep Name] with [Company Name] checking in about your session on [Appointment Date] at [Appointment Time]. Reply C to confirm or R to reschedule.
Template 2:
Hi [First Name], quick reminder from [Company Name]- your upcoming session is set for [Appointment Date] at [Appointment Time]. If you’d like a different time, reply with a few options and we’ll help update it.
Intake Follow-Ups
A follow-up after an intake can help maintain momentum when clients might feel uncertain or overwhelmed. SMS is effective for delivering concise check-ins that prompt timely responses. The marketing goal is to encourage engagement and continued interest, making sure communication is supportive and straightforward.
Template 1:
Hi [First Name], this is [Rep Name] from [Company Name] checking in after your intake. Would you like a quick recap or to pick a next step- reply RECAP or NEXT.
Template 2:
Hi [First Name], thanks for completing your intake with [Company Name]. If you want to keep things moving, reply 1 for a [Date] option or 2 for a [Scheduling Link].
Care Check-Ins
A care check-in can help maintain connection when clients may be hesitant to reach out directly. SMS is effective for sending brief, supportive messages that invite honest replies. The marketing goal is to prompt responses and ongoing engagement, making sure communication feels approachable and low-pressure.
Template 1:
Hi [First Name], this is [Rep Name] with [Company Name] just doing a care check-in. If you feel like replying, send 1 for doing OK, 2 for having a tough day, or 3 to talk.
Template 2:
Hi [First Name], quick check-in from [Company Name] to stay connected. Want a brief touchpoint this week, or would you rather get a few resources by text- reply TALK or RESOURCES.
Missed Session Follow-Ups
Mental health practices can use SMS to reconnect with clients after a missed session, as text messages are less intrusive and more likely to be seen quickly. The goal is to prompt a response or rescheduling, making sure communication is respectful and easy to act on.
Template 1:
Hi [First Name], we missed you at [Appointment Type] on [Appointment Date]. Would you like to reschedule for [Date] at [Time], or should I send a [Scheduling Link]?
Template 2:
Hi [First Name], checking in from [Company Name] after the time we had set aside today. Reply with a day and time that works for you, or I can share a few options.
Billing Reminders
A billing reminder sent by SMS reaches clients directly and is less likely to be overlooked than email or mail. Mental health practices benefit from timely responses, helping to reduce outstanding balances and make sure payment communication is clear, discreet, and easy to address.
Template 1:
Hi [First Name], this is [Rep Name] with [Company Name]. A quick reminder that your [Account Type] balance is due on [Date] - reply PAY for the [Link] or QUESTIONS and we’ll help.
Template 2:
Hi [First Name], checking in from [Company Name] about your recent statement. If you’ve already taken care of it, reply DONE; if you’d like a new due-date option, reply OPTIONS.
Feedback Requests
Mental health practices can use SMS to request feedback after sessions, as text messages are direct and easy to respond to at the client's convenience. The marketing goal is to increase response rates and gather actionable insights, making sure questions are brief and privacy is respected.
Template 1:
Hi [First Name], thanks for meeting with [Company Name] today. Could you share a quick 1-5 rating for your recent [Appointment Type], and reply with one thing we should keep or change?
Template 2:
Hi [First Name], this is [Rep Name] from [Company Name] checking in after your [Appointment Type]. If you’re open to it, reply with one word for how you’re feeling after today and one thing you’d like more of next time.
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