If you’re like 97% of smartphone users, you’re a texting pro – and so are your employees and applicants. That’s what makes business texting so effective. Nearly all of your contacts use text messaging to communicate with their family and friends, so much so that it’s becoming the preferred mode of contact, over phone and email. And though many businesses are joining the texting party, SMS remains in many ways an underused mode of outreach. That’s right – in this message-a-minute world, text messaging is an uncrowded yet accessible space that allows you to connect, share information, and get responses. In fact, text messaging has a 98% read rate and a 35% to 45% response rate.
If you’re going to adopt text messaging in your HR department, you want to do it right. Get your copy of the guide to better understand how to tailor your texting strategy to your HR department’s goals, reach candidates, and engage employees faster.