SMS Marketing Statistics 2023 | How to keep unsubscribe rates low
Our newest white paper is now available! SMS Marketing Statistics 2023 reveals findings from a survey conducted by Benenson Strategy Group on behalf of TextUs. Those results paired with our own data and usage reveal text message trends in consumer personal behaviors and how that translates to business texting. Consumers are hungry for content and find text messaging a great way to connect BUT they are picky about what and how often they receive it.